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Monday, March 13, 2017


Warning: Your New Digital World Is Highly AddictiveTechnology now is designed to make it “irresistible,” argues psychology and marketing professor Adam Alter By Gareth Cook on March 7, 2017Credit: Getty Images
Science has learned many lessons about what makes something addictive. And now this knowledge is being used by the tech business to gain our attention, and keep us coming back for more. In his new book, “Irresistible,” New York University associate professor of marketing Adam Alter argues that society is experiencing the beginnings of an epidemic of “behavioral addiction,” and that this could have dangerous and far-reaching implications for us all. He answered questions from Mind Matters editor Gareth Cook./.../

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